A truly blooming businessDOWNLOAD CASE STUDY
Farmgirl Flowers is a well-known flower arrangement and delivery company committed to supporting local flower farms in the United States. It prides itself on using only American-grown flowers, untouched by harmful chemicals.
It takes thorns and needles to grow a flower business.
A flower shop is a tender thing, focused on beauty and radiance, but the competition is tough. Farmgirl needed a platform to help the business stand out by:
Being able to automate repetitive, factory-like tasks, such as picking the components of a bouquet, or ordering new batches of flowers from the local farms;
Operating a client-facing custom shop, capable of supporting national expansion;
Delivering the products, both locally and nationally.
A central control panel
Farmgirl Flower’s web platform allows the company to manage its production line, sell and dispatch orders from a single, unified dashboard.
The shop supports multiple shipping options, among which UPS transport. During checkout, users can choose which transportation method suits them best and the system takes care of everything for them (and the admins).
From their dashboard, administrators can create whitelabel websites, either on a subdomain or on a different domain altogether. Newly created sites can import data from their parent counterpart and hold products unique to their profile.
Value-driven development to integrate production, sales, and distribution
Farmgirl Flowers in bloom